> No, it's pretty clear what tracking means. Having worked on the backends of some of these systems, I think I'm fine with being tracked, especially in the g

> No, it's pretty clear what tracking means. Having worked on the backends of some of these systems, I think I'm fine with being tracked, especially in the general analytics sense. The issue I have is in being targeted or getting content that is too personalized based upon the tracking. > the companies that benefit from tracking users also build web browsers It is generous that they still refer to it as a "User Agent" in their self serving standards. In a functioning market, things like AdBlock and Privacy Badger would be default features in any respectable web browser and the browser would actively attempt to frustrate efforts at fingerprinting. What ever happened to Opera as a paid product? I guess I'll have to click through their cookie preferences banner to find out...