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I can't give you a figure, but I do encourage you to consider not only your current traffic figures, but also potential traffic figures that will result from yo
by smoody 18y ago
I can't give you a figure, but I do encourage you to consider not only your current traffic figures, but also potential traffic figures that will result from your site being introduced to the acquirer's user base, if that makes sense in your scenario. If they get 10x more pageviews and uniques a day and they give you a prominent position on their site, your traffic could instantly double.
I guess what I'm saying is that the synergy that comes from an acquisition (or any strategic relationship) can sometimes have a value all its own.
And there's almost always an emotional component to consider that supersedes spreadsheet models. If you enjoy running the site, then it might be worth more to you than if you don't.
Best of luck!
- anonymous42 18y agoThat emotional attachment exists, I made this from scratch, and watched it grow over time.
- tjic 18y agoIrrelevant. The site is worth whatever it is worth to the acquirer. Once you figure out that number, you decide if you want to sell it at that price or not. Until you get to that point, don't bother thinking about the emotional attachment. Also, if you get a pile of money, you'll go on and do something fun with it (a whole new project?). You'll establish an emotional attachment to that project too.
- MoeDrippins 18y agoExactly. It's worth only what someone is willing to pay. It might be worth more to you, but if it is, you simply don't sell it.