I think this is close to it. The challenge is the actual sticky applications are a lot less sexy than the ones that are like a sugar hit. When the novelty IS t

I think this is close to it. The challenge is the actual sticky applications are a lot less sexy than the ones that are like a sugar hit. When the novelty IS the value, you are always going to struggle with retention. There are real applications where the value is more than that, but they are never the ones you would show to someone in the first 5 minutes because they aren't nearly as impressive.