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Indeed. I would love to see all the specialised equipment they've designed.
by michelb 4y ago
Indeed. I would love to see all the specialised equipment they've designed.
- latchkey 4y agoHere is one example: https://www.youtube.com/watch?v=jqk4XKsf8oM https://www.youtube.com/watch?v=jqk4XKsf8oM
- dmix 4y agoFor some reason watching him do that makes me nervous. I'm not cut out for delicately removing/repairing stuff.
- YeBanKo 4y agoIs it Apple designed machine? Seems like a third party repair tool.
- latchkey 4y agoIt is the tool that Genius employees use to repair phones. Third party built I believe, but I'm sure Apple had a hand in designing it.
- kennywinker 4y agoI would like them to publish the designs and allow others to use these machines, materials, and tech. It’s not really an improvement until the tech is available to all product producers.
- dev_tty01 4y ago>It’s not really an improvement until the tech is available to all product producers. Sorry, that's not true at all. When they ship a couple hundred million phones a year its an impactful improvement regardless of where else the tech goes. Having said that, don't you think these recycling contractors are using that knowledge for other customers? Is it really that hard to say that its great that such a large vendor is working so hard at these goals, good on them? There are plenty of things to criticize about Apple, but these changes represent real corporate goals and serious investment.
- zdragnar 4y agoIt's empty virtue signaling if they retain some patent or otherwise contractually obligate their vendors to not share the technology. Apple sells a lot of kit for a tech company, but it is a drop in the bucket of the broader economy... even a hundred million phones. They "did their part" in a way that 99% of other companies won't be able to.
- toolz 4y agois your point to criticize apple for doing their part because they aren't also doing the work for other companies not doing their part? How is that apples responsibility? The blame for other companies not doing their part is on the other companies. Society won't get anywhere if they blame bad things on the only companies doing things to correct the bad things.
- zdragnar 4y agoI'm not blaming them for anything, but I'm also not going to pretend that what they're doing wrt. label printing is going to make a significant impact when viewing the bigger picture. I am definitely glad to see they're not using primary cobalt and instead using only recycled, though, and think that part is praiseworthy.
- JumpCrisscross 4y ago> not going to pretend that what they're doing wrt. label printing is going to make a significant impact when viewing the bigger picture They're creating a culture of sustainability. That means not ignoring the small stuff just because it's small. And cutting plastic waste by the truck every few hours [1] is not small. [1] 26,500 iPhones' plastic covers saved every hour [a] 232.2mm iPhones shipped in 2022 https://www.businessofapps.com/data/apple-statistics/ https://www.businessofapps.com/data/apple-statistics/
- chongli 4y agoThey don't have to give the technology away. They could sell it or otherwise license it to other manufacturers. Keeping this technology a secret just so they can differentiate their packaging for marketing reasons is just about the most cynical business move they could make.
- kube-system 4y agoWe're mostly talking about things that are just industrial jigs using existing technology. These things are just bog standard industrial engineering. Printers that print directly to boxes or products without labels are already commonly available and commonly used.
- KyeRussell 4y agoWhat a damaging view. Not acknowledging an objective improvement because it gets in the way of your ideology.