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That explains why there are more ads, but they still have incentive to improve their search results. They've been using AI for this for years and are even more

That explains why there are more ads, but they still have incentive to improve their search results. They've been using AI for this for years and are even more motivated now. The problem seems to be that the web itself is getting worse due to SEO. Maybe more AI improvements will overcome that?

ChatGTP 4y ago
Maybe more AI? Surely you mean MOAR AI!!!?!
nr2x 4y ago
That’s my point: I want an ANSWER not a LINK. They are incentives to provide the best LINK but not the best ANSWER. Whereas this product gives answers. Which is why I’m liking it a lot!
- skybrian 4y ago
  Google's been working on that for a bit more than a decade [1]. Presumably they're trying harder now. I like getting answers, but I also want links to sources so I can see where they got it from. [1] https://searchengineland.com/google-launches-knowledge-graph-121585 https://searchengineland.com/google-launches-knowledge-graph...
- antupis 4y ago
  I think problem is here that they hit antitrust regulators if they start giving ANSWERS instead of links.
pmoriarty 4y ago
> The problem seems to be that the web itself is getting worse due to SEO. Maybe more AI improvements will overcome that? SEO will just start to target AI's.. maybe even using AI's to target AI's. The next arms race may be AI vs AI.
- visarga 4y ago
  like virus-antivirus
- skybrian 4y ago
  I don’t think it’s that easy. You get little feedback about traffic and getting an AI to accurately repeat your ad would be difficult, so this sort of SEO would be much less profitable. It’s too indirect. Rather than being like advertising, maybe it would be more like PR where your target is journalists and it only indirectly reaches readers?
  - irlib 4y ago
    Well, I am using ChatGPT as a pocket keto nutritionist and it is recommending an actual product brands quite often. Not sure if this is intentional or just learned behavior.

ChatGTP 4y ago

Maybe more AI? Surely you mean MOAR AI!!!?!

nr2x 4y ago

That’s my point: I want an ANSWER not a LINK. They are incentives to provide the best LINK but not the best ANSWER. Whereas this product gives answers. Which is why I’m liking it a lot!

skybrian 4y ago
Google's been working on that for a bit more than a decade [1]. Presumably they're trying harder now. I like getting answers, but I also want links to sources so I can see where they got it from. [1] https://searchengineland.com/google-launches-knowledge-graph-121585 https://searchengineland.com/google-launches-knowledge-graph...
antupis 4y ago
I think problem is here that they hit antitrust regulators if they start giving ANSWERS instead of links.

pmoriarty 4y ago

> The problem seems to be that the web itself is getting worse due to SEO. Maybe more AI improvements will overcome that? SEO will just start to target AI's.. maybe even using AI's to target AI's. The next arms race may be AI vs AI.

visarga 4y ago
like virus-antivirus
skybrian 4y ago
I don’t think it’s that easy. You get little feedback about traffic and getting an AI to accurately repeat your ad would be difficult, so this sort of SEO would be much less profitable. It’s too indirect. Rather than being like advertising, maybe it would be more like PR where your target is journalists and it only indirectly reaches readers?
- irlib 4y ago
  Well, I am using ChatGPT as a pocket keto nutritionist and it is recommending an actual product brands quite often. Not sure if this is intentional or just learned behavior.