Previously impossible (they claim) for plant-based egg substitutes. I read the headline as some kind of comically-positive spin on "we can't get it to feel lik

Previously impossible (they claim) for plant-based egg substitutes. I read the headline as some kind of comically-positive spin on "we can't get it to feel like real eggs" but it's not that. Headline could use a "this" (or, better yet, the product name) at the beginning to make that clearer.