> If he's a successful entrepreneur, why does he need $20k to kickstart a book? Kickstarter is a way to do pre-sales and marketing. IMO, the hardest part of an

> If he's a successful entrepreneur, why does he need $20k to kickstart a book? Kickstarter is a way to do pre-sales and marketing. IMO, the hardest part of any business is finding distribution. You should use every channel you can, Kickstarter included. I agree that the copy on the page has a ton of puffery in it, though. I find that offputting, personally, but I can imagine it sells. (And, despite my personal dislike, it might still be worth $30.)