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No. Lego is expensive, because it’s luxury toy brand. There many many guys analyzing this topic, here is one of them: https://bricknerd.com/home/greed-or-inflat
by lnsru 4y ago
No. Lego is expensive, because it’s luxury toy brand. There many many guys analyzing this topic, here is one of them: https://bricknerd.com/home/greed-or-inflation-an-economic-analysis-of-lego-price-increases-7-26-22 https://bricknerd.com/home/greed-or-inflation-an-economic-an... Long story short: each year new sets contain less parts AND cost more.
- dragonwriter 4y agoThe piece you cite does not support your conclusion; it is an analysis of Lego’s price increases on existing sets, and concludes that they are, in fact, inflation-driven. The only thing it says relevant to your conclusion is mostly dismissive of it as viable for Lego, though indicating its outside the scope of the article (quote: Another way around this is “Shrinkflation” where companies provide slightly smaller goods at the same price as before in an attempt to disguise the price increase, though when LEGO fans closely judge sets by size and piece count, this is harder to pull off. That’s an article for another day.)
- lnsru 4y agoI found very good metric somewhere: part count in all of the season sets vs. price. I don’t remember where, but there was writing, that while part count was decreasing, price increasing. And the best deal was too look for ~decade old used sets. They were bigger and feature rich. But I am not into buying anymore, I have hundreds pounds of it from last 3 decades. And it’s hard to compare Lego bricks and semiconductors. Lego is not that hard, they only use special, a bit more expensive injection molding machines with pressure sensors. While even cheapest Padauk chip needs very very expensive foundry.