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Nice. That is an absurdly good name. I think it needs just a bit of fool-proofing in a couple dimensions though: (1) Ideally, the brand would also be able to
by q7xvh97o2pDhNrh 4y ago
Nice. That is an absurdly good name.
I think it needs just a bit of fool-proofing in a couple dimensions though:
(1) Ideally, the brand would also be able to speak to the segment of people who aren't going to get the wordplay.
(2) Also, there's the age-old pronunciation question. Is it just "Primitive"? Is it "Primi - Tee - Vee"?
It's quite close to being a great brand, though. I wonder if it just needs a skillfully-placed lowercase letter, or a couple dots, or something — maybe some sort of subtle variation could solve both problems.
- dcow 4y agoI think it’s perfect.
- bobthepanda 4y agoEh, this isn’t that crazy. Like, most people probably don’t think about the fact that Uniqlo is short for “unique clothing” and yet it’s the #3 clothing retailer in the world.
- lloeki 4y agoA good example, for which people also don't care about the pronunciation, which, being a japanese brand, is supposed to be ユニクロ (yunikuro) [jɯnikɯɾo]
- Dalewyn 4y ago>Also, there's the age-old pronunciation question. Is it just "Primitive"? Is it "Primi - Tee - Vee"? PrimiTV. As in: DirecTV.