I understand the 30-under-30 is basically a sham, but however it's conducted, as long as it's a valuable accolade, why would anyone be surprised to find frauds.

I understand the 30-under-30 is basically a sham, but however it's conducted, as long as it's a valuable accolade, why would anyone be surprised to find frauds. If auditors and whatnot don't find the fraud, why would Forbes writers? The people conning the writers are also conning their actual business stakeholders, and their good enough at it for it to go on for a while. So no surprise that some of them will go on to get caught. My money's on another one by 2025.