> if we can't beat them on the merit of our products The problem with your statement is that Apple still can. See e.g. the latest changes of iOS market share v

> if we can't beat them on the merit of our products The problem with your statement is that Apple still can. See e.g. the latest changes of iOS market share vs. Android market share, or what percent of smartphones sold by Verizon was iPhone, or the sales trend of iPad.