From the outside looking in, it's easy to say we're giving up too easily. We've been on this project for over a year. We've tried multiple business models, str

From the outside looking in, it's easy to say we're giving up too easily. We've been on this project for over a year. We've tried multiple business models, strategies, etc. We know where we went wrong, and we know what it needs to make it successful. But we don't have the time, energy, or money to do it.