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To clarify my previous comment: I didn't mean to say that Apples use of renewable energy is greenwashing. It's a great move, it's important, and more companies
by kruuuder 4y ago
To clarify my previous comment: I didn't mean to say that Apples use of renewable energy is greenwashing. It's a great move, it's important, and more companies should do it.
However, Apple presents itself as a sustainable company and suggests to the consumer that it's sustainable to buy Apple products. That's not true. Many of Apple's products are environmentally hostile (the most extreme example being the AirPods that are impossible to repair and have a limited lifespan), and Apple actively lobbies against the right to repair. That's the opposite of sustainable, and they know it.
So, Apple's marketing is deceptive, and that's why I call it greenwashing.