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it's hard for shoes because you would have to stock a big range of sizes. Also, the price point for shoes is much lower than dresses and bags. It doesn't make s
by rdouble 15y ago
it's hard for shoes because you would have to stock a big range of sizes. Also, the price point for shoes is much lower than dresses and bags. It doesn't make sense for a consumer to rent a $400 pair of shoes for $100. It makes more sense to rent a $10,000 dress or $8000 handbag for $100. (although, in the world of $10,000 dresses "making sense" doesn't really apply)
Finally, I worked in fashion e-commerce and there isn't much evidence that anyone in the space is making any money.