I would agree if IllestRhyme was about reading stuff related to hiphop. Instead, it's about _creating_ stuff related to hiphop. There's much more of a focus on

I would agree if IllestRhyme was about reading stuff related to hiphop. Instead, it's about _creating_ stuff related to hiphop. There's much more of a focus on user interaction. A user gets far less out of the site if all they do is read (and this is pretty obvious from the minute you get on the site).