4 ms·
> Ford's electric F150 is selling quite well > I haven't seen the sales figures This is just a fantasy. While it reviews well, they are impossible to buy and
by giobox 4y ago
> Ford's electric F150 is selling quite well
> I haven't seen the sales figures
This is just a fantasy. While it reviews well, they are impossible to buy and Ford struggles to make any money from it. Ford sold just 13,000 of them last year. Maybe it might sell well in future, but to date its a rounding error on total F150 sales.
I would recomend actually being familar with the rough sales volumes before passing opinion on them, personally. Tesla's lead is not some fanboy exaggeration.
> They haven't put anything that they've announced on the road since the model 3.
The Model Y, They shipped nearly 800k of them last year alone. The Tesla Semi is also shipping now.
- maxfurman 4y agoThey are impossible to buy because Ford has been selling them faster than they can make them. Will it be the top selling EV of 2023? No. Will Ford keep making them? Absolutely.
- giobox 4y agoThey are impossible to buy because Ford loses money on each one. The recent massive price increase doesn't help sales, and is critical to actually stemming the losses in short term. Ford in bald financial terms simply can't sell the F150 Lightning at scale, yet, and timeline to profitable at scale production is not clear at all. Of the 13k that have been shipped, a very large percentage are registered in Michigan - Ford employees. The amount of F150 Lightnings that have made it through the retail channel to actual customers nationwide is still really low. 13k sales of any vehicle in a year is not fast by any definition appropriate for the US car industry, especially a truck! My point still stands - the F150 Lightning to date has not sold well, at all, loses a lot of money for Ford, and the 150,000 a year by Autumn 23 as Ford previously targeted seems a pipe dream.