I think this comment misses the point of the article. The article doesn't say you shouldn't work on projecting status for specific outcomes. If you want to ra

I think this comment misses the point of the article. The article doesn't say you shouldn't work on projecting status for specific outcomes. If you want to raise money from venture capitalists, you should try to present yourself in a way that venture capitalists perceive as worthy of investment. If you think that VCs invest based on Ted talks or viral tweets, then do that. There's a world of difference between executing a social media strategy to support your fund raising efforts and desperately trying to appear high status on Twitter to soothe your feelings of inadequacy.