3 ms·
RIP flipkart
by playhard 15y ago
RIP flipkart
- deleted 15y ago[deleted]
- sathyabhat 15y agoHardly. As of now it's more of a marketplace listing, like eBay India.
- playhard 15y agoBut they dont include flipkart
- pyth0n 15y agothat means RIP ebay IN ?
- vidyesh 15y agoNot really, eBay has a different business model. eBay enables local trade and allows small businesses or individual to sell products. And junglee is discovery website, it discover products from online and offline retailers in India and from Amazon.com ( which are shipped to India).
- plinkplonk 15y ago"RIP Flipkart" it isn't that simple. Flipkart is aggressive, funded (150 million $ a few days ago), has superlative customer service and (generally) satisfied customers. Meanwhile the law of the land does not allow 100% Foreign Direct Investment in retail, and while that will inevitably change, it will take some time, thus giving Flipkart more competition free runway. Junglee.com is just a 'dip toe in water' move, trying various things "for free" in a new market (and hence non use of the Amazon trademark). "Amazon launches Junglee in India" (the original Junglee.com was a comparison site) is a more accurate title than "Amazon launches as Junglee in India". The site is close to useless for anyone actually trying to shop,but it will enable debugging of parts of the logistics chain Amazon is trying to set up. The 'real' war begins when Amazon.in launches. Junglee is just a sideshow (and everyone knows it) Eventually,assuming they don't enter into some kind of partnership, there will be a huge fight between Flipkart and Amazon, but it is going to be long and bloody and last at least a couple of years, and will not be a quick knockout. Amazon's advantages (when it finally starts full operations) - existing client base (I was told that Indian customers spend more on the Amazon website than Flipkart's turnover), the Kindle devices and ecosystem adapted to the local publishing landscape (this will, imo, be huge), better recommendation systems, better payment systems, efficiencies of scale, (better tie ups with foreign publishers and so) better deals for foreign books and products, way deeper pockets. Flipkart's advantages - (relatively) nimble, speed of decision making (Amazon will likely replicate its middle management heavy organizational structure, and bureaucracy), a satisfied customer base and good will, and a time advantage in working out the kinks in logistics and delivery. Most importantly, Flipkart is running for their life, where Amazon is running for an extra spoon of dessert. I wouldn't underestimate this factor. So if I had to bet, I'd bet on Amazon to "win" in the long run, but I would bet only money I am prepared to lose, and it is a very long way from "RIP Flipkart"
- vidyesh 15y agoMoreover Flipkart don't have sub-sellers or retailers to sell items, whereas Amazon works on a different model altogther. And here, Junglee is just like a aggregation of all the products which are shipped to India.
- playhard 15y agoi heard this is just the beginning of things to come for Amazon India
- gnufied 15y ago"Indian customers spend more on the Amazon website than Flipkart's turnover." Got anything to support that? My experience suggests otherwise.
- plinkplonk 15y agoNo source I can point to, just something that a friend who works at Amazon told me when we discussed the coming Flipkart vs Amazon war. I don't think Amazon publishes revenue broken down by country. (and even if they do I am not aware of it - I am a hacker, not an Industry/finance analyst :p). There are some 'figures' here. http://www.quora.com/What-is-an-estimate-for-revenues-gross-or-net-and-the-number-of-transactions-per-day-on-popular-e-commerce-sites-in-India-Flipkart-Naaptol-etc http://www.quora.com/What-is-an-estimate-for-revenues-gross-... According to Mahesh Murthy Flipkart (or did, at some random point in time) Rs 55,00,000 worth of revenue (not profit) a day . That is about 100,000 US $ worth, which equates to about 36 million US $ a year Again these are all estimates, by hearsay.I don't think anyone except people working at or investing in the companies have solid information.
- shad0wfax 15y agoIt would take way more than just a price comparison/best-deal site to compete (let even kill) Flipkart. Flipkart is executing certain things in this market very well: - 1) A fantastic delivery/courier system (in major cities). They have homegrown service that does a reliable job. Courier deliveries in India is a painful experience. I won't be surprised if they spinoff a logistics arm!. To me this is their secret sauce. - 2) Good customer support. I have bought quite a few things in the last few months and have sent them a few queries for which I have received quick responses. I think they are able to scale this with the current demand. - 3) Fairly priced (not always the lowest, but definitely on the lower end compared to brick and mortar stores). I have found better deals on other online stores, but have resorted to buying on Flipkart due to their reliability. The key to success in India will be reliability, which is not something the public actually expects, but can become the differentiator. - 4) Cash on Delivery for most items - Most people here don't use credit cards for online shopping. Cash on delivery is a safe and trusted option. The Junglee linked sites might offer the same option, but it can probably become confusing if some of the stores don't. Yet, I feel there are areas in which a new entrant can do better and compete (keeping the service on par with flipkart): - 1) A bigger inventory - I don't find all I need on flipkart. It pales in comparison with Amazon's inventory. - 2) Product reviews - Right now Flipkart's reviews are just mediocre at best. What we need is more editorial reviews and organic reviews tailored to Indian market. I keep looking up Amazon reviews before purchasing stuff. - 3) Better inventory management - A lot of popular products I purhase here in Bangalore (where Flipkart is headquartered) seem to ship from Delhi/Chennai. That is a loss of a day or two in delivery. Amazon can be a game changer if they invest in better warehouse management. End of the day for a similar price, the one to deliver quickest will win. - 4) Better recommendation engine - No guesses why Amazon can recommend better (way higher sales and more data to learn from). Flipkart can get better at this over time, but Amazon can come equipped already. I am an extremely satisfied customer of Flipkart, but feel it can get better and a new entrant might just make it a a competitive market.
- avinashv 15y agoI am a bit surprised that you say courier services are poor in India. I think they are fantastic! They are extremely cheap, very fast within cities (my corporate package guarantees 24 hours within the greater bombay area and most packages from the morning make it by the afternoon), reasonable within the country. Insuring packages is cheap, you can arrange cash-on-delivery, signatures, etc.