Yes but there are diminishing returns to alignment. The difference between 90% and 99% alignment is minimal, and cutting productivity in half to achieve it is n

Yes but there are diminishing returns to alignment. The difference between 90% and 99% alignment is minimal, and cutting productivity in half to achieve it is not worth it. I also hypothesize that when you have systematically low productivity, the business/product no longer becomes aligned with the market. In that situation you actually don't want your employees to be 100% aligned with the business.