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Honest question: so why aren't iPhones cheap? EDIT: thanks for all the answers, IIUC it boils down to "nobody cares if a luxury item from a western company is
by peoplefromibiza 4y ago
Honest question: so why aren't iPhones cheap?
EDIT: thanks for all the answers, IIUC it boils down to "nobody cares if a luxury item from a western company is built on slavery, the only thing that matters is that poor people who built it cannot afford it"
- lemoncookiechip 4y agoBecause they have a half-eaten apple as a logo.
- rcarr 4y agoBecause you’re not just paying for a physical device. You’re also paying for the software that runs on it which is best in class. And before people start saying it’s not, how many people are running 7 year old androids compared to iPhones? In USD, A brand new iPhone, kept for 7 years works out at 32 cents a day - phenomenally cheap for something integral to modern day life. And that’s not even taking into account you can most likely sell it for $50/$100 at the end of that seven years, making it even cheaper.
- peoplefromibiza 4y ago> how many people are running 7 year old androids Ironically, me. I changed the battery last year, it costed me 13$ (~12 euros), it is as good as new. Now it might be that my Android phone is Chinese as well, so it actually costed me less than 10¢ a day. Even if I had to replace my Android smartphone, I could have changed it 3 times in the past 7 years and still spend less than buying an iPhone that lasted me 7 years. I could still easily sell it for 30-40 euros, making it even cheaper.
- rcarr 4y agoSo you've edited your comment to bring up slave labour for some reason, so obviously your Android phone and your $13 battery are all ethically sourced right?
- passwordoops 4y agoBecause people are willing to pay the price point. In places I've been, rule of thumb for pricing is usually 3x BoM. I've heard (sorry no reference, just word of mouth) Apple targets at least 5x. Side-note: if anyone believes the idea that companies pass savings to the consumer... Well I have a nice bridge in Brooklyn they might be interested in
- nroets 4y agoBecause Apple sets the price according to what people are willing to pay. The price isn't directly related to the manufacturing cost or the development cost.
- themitigating 4y agoIs that true? In India I thought I read how people have fake iPhones because of what a luxury symbol it is. That purchasing one for the vast majority of people is out of the question. There must be some limit to how low it can be sold for.
- bialpio 4y agoI have experienced a culture shock after moving to the US and looking at prices for some items. The best summary I have is "in USA, the thing is worth as much as people are willing to pay for it", unlike the previous mindset I had, roughly "take the cost of producing something and add X% markup" where X is not too high.
- catiopatio 4y agoWhere did you come from? What you’ve described is specific to humanity, not the US — “the thing is worth as much as people are willing to pay for it” is a near universal truth.
- bialpio 4y agoPoland. I think folks there are more price-sensitive and it helps keep the prices at a more reasonable level. Coming from Poland, my price-setting approach would not take into account how much something is worth to the customer, just how much it cost me to produce + low double-digit percent markup.