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Out of curiosity, do you think this is because Google users were searching for something like your products, and FB users weren't? Or do you think it was someth
by Uhhrrr 15y ago
Out of curiosity, do you think this is because Google users were searching for something like your products, and FB users weren't? Or do you think it was something else?
- mahmud 15y agoYes. No amount of demographic targeting will do you any good if there was no shopping intent. At least for apparel & other goods that don't offer immediate gratification.
- phreanix 15y agoAlso out of curiousity, did your 200k come from facebook ads or from your facebook community (fanpage)? I would think that in the apparel business future engagement would be relevant, ie seasonal lines, sales, etc.
- mahmud 15y agoAds. Our suppliers/vendors have exclussive right to brand management.