Some forms of liability only scale with the ability of the justice system to mete out suitable punishment. Murder is disincentivized because the punishment is,

Some forms of liability only scale with the ability of the justice system to mete out suitable punishment. Murder is disincentivized because the punishment is, essentially, losing your freedom and sovereignty entirely. This plays both a role individually and socially. It's important to the individual's calculus to understand what is at stake and it's importance to them. It's also important socially for people to feel safe that punishment is commensurate and sufficient. This doesn't seem to be the sort of thing that scales to companies or AI. It's not clear to me what the analogue would be, it's not clear that these analogues would serve the important social purposes they must, and it's not clear that the justice system has the power or capability to deliver these punishments. Today's society is, in large part, based on the ability for society/governments to enact brutal violence on bad actors at a scale commensurate, in the worst cases, with their entire being.