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Monetising content happens in a handful of ways: 1) ads on the site or via email 2) subscriptions 3) build a rep via the blog then sell high value consulting

by dools 4y ago

Monetising content happens in a handful of ways: 1) ads on the site or via email 2) subscriptions 3) build a rep via the blog then sell high value consulting and/or build an agency around it 4) affiliate links or lead generation I think that’s all there is. So the list of possible options is pretty small. One thing I will say is that whatever you think you might do, start building an email list today.

greyman 4y ago
I agree with your points, but would add that point 2 is not that suitable for one-person operation. I work in subscriptions business and while it is profitable, it requires quite a lot of people to take off. IT technologies, then editorial needs to be big enough, then marketing is also important, then the subscribers expect there is also a helpdesk, since something will surely stop working...
ProllyInfamous 4y ago
I keep thinking that some relatively-simple plugin is going to be made which allows for easy, instantaneous, irreversible access to news/blog articles — obviously a centralized issuer could accomplish this, or preferably a blockchain that isn't so slow nor expensive to utilize — and provides some privacy from data aggregation. One of many reasons I don't PAY for news websites (let alone blogs) is because there is not an easy method to do so without having to create logins and then be trace-able [i.e. tracked]. The cost isn't really an issue, but until I can easily pay to read content, I will just continue to access archived copies of anything behind paywall [but WOULD rather pay writers!]. My ideal environment would be something like Privacy dot COM which allows you to create burning credit card accounts for each purchase — e.g. so that I could utilize above-described plugin to pay for content, quickly and cheaply (per article), that does not track me as a reader.
- dools 4y ago
  Inkl is news aggregation like this but then inkl would know what you’re reading

by dools 4y ago

greyman 4y ago

I agree with your points, but would add that point 2 is not that suitable for one-person operation. I work in subscriptions business and while it is profitable, it requires quite a lot of people to take off. IT technologies, then editorial needs to be big enough, then marketing is also important, then the subscribers expect there is also a helpdesk, since something will surely stop working...

ProllyInfamous 4y ago

I keep thinking that some relatively-simple plugin is going to be made which allows for easy, instantaneous, irreversible access to news/blog articles — obviously a centralized issuer could accomplish this, or preferably a blockchain that isn't so slow nor expensive to utilize — and provides some privacy from data aggregation. One of many reasons I don't PAY for news websites (let alone blogs) is because there is not an easy method to do so without having to create logins and then be trace-able [i.e. tracked]. The cost isn't really an issue, but until I can easily pay to read content, I will just continue to access archived copies of anything behind paywall [but WOULD rather pay writers!]. My ideal environment would be something like Privacy dot COM which allows you to create burning credit card accounts for each purchase — e.g. so that I could utilize above-described plugin to pay for content, quickly and cheaply (per article), that does not track me as a reader.

dools 4y ago
Inkl is news aggregation like this but then inkl would know what you’re reading