If all you need is a short term cache of ephemeral things that won't matter in a year, Google Keep is probably fine. If you want something that you invest in t

If all you need is a short term cache of ephemeral things that won't matter in a year, Google Keep is probably fine. If you want something that you invest in that stores thoughts and ideas that you want to go back to later, I'd use something far more reliable. I'd look at: * Whether the product is a revenue driver for the company * Whether the company has a history of good behavior * Whether the company seems like they care about their users & making a good product * Whether you have control over the data, including an open file format Personally I wouldn't touch Keep because none of the above apply.