> It used to be that artists and designers were still trying to figure out what looks good, and trying all the things. But now we've tried so many things and we

> It used to be that artists and designers were still trying to figure out what looks good, and trying all the things. But now we've tried so many things and we've gotten better at zeroing in the precise aesthetics viewers and consumers want. We've converged. Wow wow wow, stop right there. Consumers? Maybe. But viewers and the audience for art in general... that's stretching it. Artists haven't zeroed in the precise aesthetics of anything. Sure, if your goal is to maximize sales, go for bland genericity; but if your goal is art, artists will be forever seeking because art is an eternal search. This is not the "end of art", Fukuyama style, and this article proves nothing of the sort.