By the looks of it (from the perspective of people not involved in the support industry), you appear to have a problem with the company for making a name change

By the looks of it (from the perspective of people not involved in the support industry), you appear to have a problem with the company for making a name change, which seems petty (going by the comments here, and my own thoughts after reading your post). If you were to have outlined the product differences before/ after, and why the changes made rendered the product inferior, you would probably have more support. As it stands, to me at least, it looks like you were simply looking for an excuse, and a re-branding simply provided what you thought was an adequate excuse (and the HN community disagrees). I think it is important to keep in mind that Salesforce is a ~$15B company, and sending 20 customers their way probably doesn't constitute a strategic partner to an organization of that size.