Joel, this will be an attempt to prove out your OpenPoker infrastructure to either a) sell licences to OpenPoker, or b) sell the rights to it outright, correct?

Joel, this will be an attempt to prove out your OpenPoker infrastructure to either a) sell licences to OpenPoker, or b) sell the rights to it outright, correct? Given that, the site does not need to be super-popular in and of itself. You will probably only need about 100,000 active players to prove how much more efficient and scalable your software is. My thoughts on making money are MochiAds and private tables; they seem about as good as any. But if the goal is to sell OpenPoker, then you just need a proofpoint, not a successful site in and of itself (in fact, a popular site would make it harder to sell off the rights to OpenPoker altogether, as it would raise the cost to a potential acquirer).