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Nearly all luxury car companies use this pricing strategy (and this certainly is a luxury car). The base models are often quite stripped, but the dealerships ex
by flomo 15y ago
Nearly all luxury car companies use this pricing strategy (and this certainly is a luxury car). The base models are often quite stripped, but the dealerships expect you'll want the options and stock accordingly.
- _delirium 15y agoEven non-luxury cars tend to do that, so they can advertise lower base prices. When I bought a Honda Civic, the base price didn't even include air conditioning! All the cars on the dealer's lot did, though; you would've had to special-order if you really wanted the stripped-down base model.