3 ms·
Agreed, but also having a boat load of VC cash to invest in a massive marketing campaign helped. It's just a shame W3W couldn't have been an industry consortiu
by samwillis 4y ago
Agreed, but also having a boat load of VC cash to invest in a massive marketing campaign helped.
It's just a shame W3W couldn't have been an industry consortium, or open standard. Due to EU/UK database laws it's illegal to have an open source implementation with the same words. W3W are the sole gatekeeper of the system, it's almost worse than UK postcodes being owned by (the publicly traded company) Royal Mail.
Interesting connection... one of the what3words founders is a question editor on the UK game show Only Connect.