4 ms·

I spend several hours in the kitchen most nights, making my own asian dumplings, ravioli, bread, vinegar, etc. I dehydrate food, have 100+ spices on hand, and

by tjic 15y ago

I spend several hours in the kitchen most nights, making my own asian dumplings, ravioli, bread, vinegar, etc. I dehydrate food, have 100+ spices on hand, and more. I clicked the link, saw the price, and immediately clicked "back". I have no idea what the features are, or how wonderful it is. UTTERLY unrealistic pricing. Offer it free, suck me in, and THEN push me to upgrade, and you might get $2/mo or $5/mo from me. ...but putting a high price like that right up front means that you don't even get my email address.

jeffclark 15y ago
Old marketing pro once told me: "it's really easy to lower your prices, but fucking impossible to raise them". I agree with tjic's sentiment, especially the "free trial" bit. EXCEPT, that maybe instead of charging $10, make it APPEAR as if your intention is to charge $10/month "but signup now to get it for $x FOR LIFE".
- dmix 15y ago
  > "it's really easy to lower your prices, but fucking impossible to raise them" I think this is true for big companies with huge customer bases. But when you're just launching a startup, it's not that risky to experiment.
- bigiain 15y ago
  I think it's also "really easy to get yourself pigeonholed in the '_way_ too expensive' category, where people don't even _consider_ buying from you" (think "Photoshop")
halostatue 15y ago
Not to pile on the pricing, but bigoven.com (community, recipe management, etc.) is ad-driven with a Pro membership for $15.99/year. http://www.bigoven.com/pro http://www.bigoven.com/pro Also worth considering is that MacGourmet Deluxe cost me ~$50 (and I might have gotten it cheaper in a bundle) and with the iOS app at only $5…I couldn't possibly justify using a service that can't import my existing recipes, etc.
bigiain 15y ago
Agreed. I clicked the link, started reading down the landing page while forming the thought "this sounds exactly like what $girlfiend was asking for a few weeks back", until I got down to the $10/month, and just hit close. She would even _consider_ that sort of price as reasonable.

by tjic 15y ago

jeffclark 15y ago

Old marketing pro once told me: "it's really easy to lower your prices, but fucking impossible to raise them". I agree with tjic's sentiment, especially the "free trial" bit. EXCEPT, that maybe instead of charging $10, make it APPEAR as if your intention is to charge $10/month "but signup now to get it for $x FOR LIFE".

dmix 15y ago
> "it's really easy to lower your prices, but fucking impossible to raise them" I think this is true for big companies with huge customer bases. But when you're just launching a startup, it's not that risky to experiment.
bigiain 15y ago
I think it's also "really easy to get yourself pigeonholed in the '_way_ too expensive' category, where people don't even _consider_ buying from you" (think "Photoshop")

halostatue 15y ago

Not to pile on the pricing, but bigoven.com (community, recipe management, etc.) is ad-driven with a Pro membership for $15.99/year. http://www.bigoven.com/pro http://www.bigoven.com/pro Also worth considering is that MacGourmet Deluxe cost me ~$50 (and I might have gotten it cheaper in a bundle) and with the iOS app at only $5…I couldn't possibly justify using a service that can't import my existing recipes, etc.

bigiain 15y ago

Agreed. I clicked the link, started reading down the landing page while forming the thought "this sounds exactly like what $girlfiend was asking for a few weeks back", until I got down to the $10/month, and just hit close. She would even _consider_ that sort of price as reasonable.