This article gives corporate "brainstorming" sessions the what-for, with some justification. However, there are some great ways to run brainstorming sessions to

This article gives corporate "brainstorming" sessions the what-for, with some justification. However, there are some great ways to run brainstorming sessions to help mitigate the shortcomings cited in this article. One of my favorites is the de Bono hats: http://en.wikipedia.org/wiki/Six_Thinking_Hats http://en.wikipedia.org/wiki/Six_Thinking_Hats By setting rules and depersonalizing interactions ("That wasn't me criticizing, that was the black hat talking!"), you can get productive, creative thought in groups that might not be possible at the individual level.