You are literally demonstrating how substack "does something right to spread your writing beyond your direct network" On substacks, writers own their brands. T

You are literally demonstrating how substack "does something right to spread your writing beyond your direct network" On substacks, writers own their brands. Their own brand is plastered everywhere on their website. Compare that to medium, where the medium brand takes precedence. Since writers own their brands, they are highly incentivised to market it themselves, and keep a distinct personal voice, both easily drawing in paying customers.