That's great if you already have an audience but I think TikTok model might be better to keep the wheels turning in the long term as it encourages users to try

That's great if you already have an audience but I think TikTok model might be better to keep the wheels turning in the long term as it encourages users to try their luck on content creation as the chances of something hitting viral level there is bigger. The model of feeds adopted by YouTube and Instagram has a lot of first mover advantages which makes succeeding as a newcomer really hard. It's really hard to find successful creators in the past few years that hit success without recurring to paid promotion or sponsorship from other more successful creators.