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It depends on the ad and what you're measuring. If it's eyeballs then yeah, you can be lied to. If it's a conversion happening on your own site then no, you can
by lancesells 4y ago
It depends on the ad and what you're measuring. If it's eyeballs then yeah, you can be lied to. If it's a conversion happening on your own site then no, you can't fake that.
- supriyo-biswas 4y ago> If it's a conversion happening on your own site then no, you can't fake that. The problem with this approach is that it's a "he said, she said" situation where both parties can claim that the other is producing fraudulent numbers. It can only be resolved with litigation, which is not what anyone wants when all they wanted to do is get some sales numbers up. Also, if you're familiar with the state of advertising fraud, faking conversions with botnets and residential proxies are an absolutely real thing.