The en and flow of bundeling and unbundling. Every couple of years “bundeling” becomes popular. Then, after some more years, people want to pay less and have m

The en and flow of bundeling and unbundling. Every couple of years “bundeling” becomes popular. Then, after some more years, people want to pay less and have more varied options, so “un-bundeling” comes in vogue again. I guess we have now reached peak-unbundeling. We pay for everything separately, like video to Paramount+, Disney+, Netflix, PrimeVideo and so on. But already the cracks are beginning to show in this unbundled system. I heard recently that Disney is open to licensing their content for other platforms again.