It's not losing one customer, it's losing many customers for reasons that those customers wouldn't normally be concerned about. Refusing to accept fares at some

It's not losing one customer, it's losing many customers for reasons that those customers wouldn't normally be concerned about. Refusing to accept fares at some locations isn't something that would make other customers decide not to accept a ride from you. We do care about reliable service, though. That's something the ride share companies create incentives for with their games. But they are artificial games compared to a more free market situation where you can cherry-pick.