i think it may be wiser to get the startups themselves to subscribe to a swag subscription service (not consumers or fans). then each month the startups receive

i think it may be wiser to get the startups themselves to subscribe to a swag subscription service (not consumers or fans). then each month the startups receive different types of products at their office. they could then order more of the ones they like. the subscription service introduces them to cool swag that they can give out (or sell?) to consumers & fans of their service. different approach, but i think it may make more sense.