4 ms·
Usual disclaimer that MIT's PR dept is really effective (I've stopped paying attention them because of so much hype), and there's quite a chasm between a proof
by AceJohnny2 4y ago
Usual disclaimer that MIT's PR dept is really effective (I've stopped paying attention them because of so much hype), and there's quite a chasm between a proof of concept and a mass-market device.
- alsodumb 4y agoYup, they are really good. The Open Agriculture fraud is a living example: https://gizmodo.com/mit-built-a-theranos-for-plants-1837968240 https://gizmodo.com/mit-built-a-theranos-for-plants-18379682...
- gumby 4y agoThat one was supercharged by the Media Lab's PR organ. But even without that assistance, the regular MIT "news" office is head and shoulders above its peers in making the trivial appear transformational and the outstanding appear...boring. My favorite was a publicity piece about a new proof for the behavior of higher-order manifolds with some absurd justification as to why you should care, something like how it would revolutionize battery electrodes or something like that. PS: "living example" was a nice touch.
- alsodumb 4y agoHahaha I was worried no one’s gonna get my pun.