I don't know how this is in other disciplines but in mine journals are most of the time "hosted" by schools or specific research groups. If the case is as simpl

I don't know how this is in other disciplines but in mine journals are most of the time "hosted" by schools or specific research groups. If the case is as simple as described I wonder why academics haven't abandon their publishers already. I have no evidence of this but I suspect that publishers "support" high profile journals in one way or another - may it be something like helping engaged reviewers to publish/edit books, sponsor conferences, etc. It seems somewhat native to think that there is not competition among publishers in order to get high profile journals publishing with them and they will have to bring more convincing arguments besides "we will get you listed on Google scholar & Ebsco. I would really love to hear the opinion by someone knowing the system from the "business" side of journals, i.e. the hosting/sponsoring.