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The E-Myth - creating systems and processes The Personal MBA - crash course MBA Founders At Work - understanding how different startups survived Buy Back You
by shw1n 4y ago
The E-Myth - creating systems and processes
The Personal MBA - crash course MBA
Founders At Work - understanding how different startups survived
Buy Back Your Time - management and delegation
The Charisma Myth - to help w/ charm for sales
SPIN Selling - this + The Charisma Myth more than doubled our sales conversion rate
These books were the most crucial for me
- jll29 4y ago+1 for mentioning Neil Rackham's (1988) classic "Spin Selling". Got it recommended from a friend after his exit (and after buying a French mansion from his share of the proceeds) when I asked him what he can recommend on understanding sales, in particular sales of (complex) technology. It's indeed a marvel for people new to selling.
- wpietri 4y agoI second E-Myth and Founders at Work. And let me add Crossing the Chasm, which totally shaped my understanding of who buys what when.