Disclaimer: I'm not your target audience. I clicked on "The Solution" and saw this: We considered using: A SQL DB A SQL DB with a JSON Column Type A Docume

Disclaimer: I'm not your target audience. I clicked on "The Solution" and saw this: We considered using: A SQL DB A SQL DB with a JSON Column Type A Document Store like Mongo All fell short. I thought that was uninformative. After leaving your site, I thought "maybe I could have clicked the items for more information". Sure enough, there was more information. However, I was then given items like "Create a 'brand' table". Is that a problem? Moreover, why would someone solve these problems using your product rather than an existing, known, and trusted NoSQL alternative? Are you giving the owner of a business a good enough reason to give you their money?