fantastic reminds me of the design brief for the new pepsi logo that leaked: http://www.fastcompany.com/files/PEPSI%20GRAVITATIONAL%20FIELD.pdf http://www.fas

fantastic reminds me of the design brief for the new pepsi logo that leaked: http://www.fastcompany.com/files/PEPSI%20GRAVITATIONAL%20FIELD.pdf http://www.fastcompany.com/files/PEPSI%20GRAVITATIONAL%20FIE... although it was widely criticized, the brief really demonstrates what a hundred million dollars to design a logo can get you.