"Clickbait" doesn't necessarily mean something that's inaccurate - it can (and usually does) mean something that's phrased in a way - often by omission - so as

"Clickbait" doesn't necessarily mean something that's inaccurate - it can (and usually does) mean something that's phrased in a way - often by omission - so as to imply the most sensational possible interpretation of the words' literal meaning.