They’re using the language of Discord/Slack were rather than one massive firehose where you curate who you follow you instead create “servers” for your friends,

They’re using the language of Discord/Slack were rather than one massive firehose where you curate who you follow you instead create “servers” for your friends, family, and different online communities. Social networks got supermassive scale, it ended up being kinda awful unless you’re a public figure, and now all the “good” communities are on Reddit and Discord.