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There are so many technical details involved in specifying what a font might be that it's impossible. As an example: Western/Latin, or international? How many w
by browningstreet 4y ago
There are so many technical details involved in specifying what a font might be that it's impossible. As an example: Western/Latin, or international? How many weights, sizes, styles, and variations? A western international font requires thousands of characters/ligatures/etc.
A WordPress site can be $500, $5K or $50K, depending on features, custom development, etc. Or more complicatedly, how much should a mobile app cost, and how much more should an iOS & Android mobile app cost, and how much more for a web version of some of the features..?
Here's one of the problems: in the days before webfonts, fonts were sold to designers who put those fonts in their toolbox. They stayed in that toolbox and the font files themselves weren't distributed around with every client or every delivery of collateral. Output was rendered, that render didn't include the font. The font face tag existed for years before font designers and font companies were willing to change their POV on delivering full webfont files to every browser and every browser cache that received the webfont. This was very different than before. A font sold to a designer was used by one person, a webfont installed on a website had a theoretically unlimited file distribution -- it's basically a default napster for fonts. (Or more controversially, commercial apps without an app store).
WOFF is just the exploitation of a bug to limit webfonts from desktop usage. It's a bit flip, and was easily altered. Iterations since have basically DRM firewalled desktop fonts from webfonts, but it's not very sophisticated.
I can tell you that Fortune 50 companies can pay low millions to license a commercial font for time, across all platforms.
It can take months to years to draw a font in all the characters/ligatures needed. Figure that's one designer (or an experienced designer, and a junior designer, working in tandem), working full-time, for 1-2 years, plus overhead, plus negotiations, plus specifications. How much do you think that's worth, or can be worth?