The article is a bit critical in my opinion. The fact per the article is "a directive that all of its most important products—those with more than a billion use

The article is a bit critical in my opinion. The fact per the article is "a directive that all of its most important products—those with more than a billion users—must incorporate generative AI within months.". This is very different than "we have this new product called Google+, and every business must integrate with it." The first case (generative AI) is open-ended directive, asking the products to leverage generative AI". The later (Google+) case is a closed-ended instruction (integrate a solution without a clear problem).