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This is already a problem with "content marketing" companies. Most of those SEO-spam blogposts are based on older internet content, and written by non-expert c
by whstl 4y ago
This is already a problem with "content marketing" companies.
Most of those SEO-spam blogposts are based on older internet content, and written by non-expert copywriters that can write about 10 different subjects on a given day. A lot of the work is just information compilation and rephrasing, taking some items from a few Buzzfeed lists and changing the text a bit. Some stuff like SEO-spam medical advice can be downright dangerous if done without care. And a lot of companies in this field have been experimenting with AI for at least 10 years.
The problem however is that they require sources, be it freelancers of AI. And there is so much corporate blogspam today, especially in the areas that use content marketing, that it is becoming harder and harder to find "first generation" content written by an actual expert. Google isn't helping by prioritizing newer content.
- TeMPOraL 4y ago> And there is so much corporate blogspam today, especially in the areas that use content marketing, that it is becoming harder and harder to find "first generation" content written by an actual expert. Note that often enough the "first generation content" never existed in the first place. Content marketers are professional liars, they have zero incentive to find expert sources to plagiarize, when they can write plausibly-sounding original bullshit instead. Writing plausibly-sounding bullshit is exactly what LLMs specialize in, which is why content marketers are interested in them.