3 ms·
For things like stripe/ path I think the investment in a memorable domain might pay off. I'm sure it helped Dropbox after they got their one, although not sure
by robryan 15y ago
For things like stripe/ path I think the investment in a memorable domain might pay off. I'm sure it helped Dropbox after they got their one, although not sure of the price paid. I would agree on generic ones like business.com
- brador 15y agoAgreed. Brandable domains are the way to go. But the buyers are few, which keeps the value low, until they're branded that is. Dropbox, pre startup, would you even have paid the $10 for it? Not sure...but now? of course. What makes a brandable domain? For one worders like stripe/path and all, it's easy, but dropbox? How could someone have predicted it's "brandability"?
- robryan 15y agoThey couldn't but someone did have the domain originally, after it had started becoming a brand.
- prostoalex 15y agoDropbox yes, as they have a desktop-centric product, but Path? Even if you remember which one of the cool TLDs they decided to go with (US Commercial, Tonga, Lybia, British Indian Ocean), the site itself is a redirect to app store, something you go to by default if you're on an iPhone.
- robryan 15y agoYeah, I guess for the average user it might not matter much. For me it projects the clean design and simplicity of the whole thing. If I see path.com pop up on Twitter it is much more likely to grab my attention than somerandomtwoworddomain.com