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Yes, building free tools related to your product and promote your product inside that tools will be more effective.
by magundu 4y ago
Yes, building free tools related to your product and promote your product inside that tools will be more effective.
- dsshanley 4y agoThis works, but, just so you know, the free tool has to have a minimum of friction to use, and it has to _actually_ be valuable to your audience. Marketing = making others aware that you have a solution for their pain points. These free tools are the simplest expression of that. Deviate from that (complicated set up, low value, etc) and it won't work.