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> Until now I thought that sites where you go to spend money are free of ads. This is a new low. What's next, ads on banking apps? Sorry to burst you bubble bu

by JCM9 4y ago

> Until now I thought that sites where you go to spend money are free of ads. This is a new low. What's next, ads on banking apps? Sorry to burst you bubble but this is how all of retail works including physical stores. From the moment you walk into a store everything you see from what products are “on sale” to the floor displays to where on the shelf an item appears is all “an advertisement” paid for by the product maker. The fact that you thought this was all like just a shop keeper assembling items to their preference is quaint. Amazon is simply a digital version of what stores have been doing since essentially the beginning of stores. That all includes private label too. People criticize Amazon for selling their own products for less than brand names, but walk into any store and you’ll see the same thing with store or house brands. Again, this is all standard retail practice and not some evil new scheme.

tnel77 4y ago
I worked at a Kroger in high school and I learned this fact then. A lady was assembling a big display for s’mores supplies (Hershey’s, Reese’s, brand name marshmallows, and some graham crackers). They paid for a premium spot in the store right next to the checkout lanes since it was near Fourth of July and they wanted to maximize sales. Even the placement on store shelves is paid for. The prime shelf space costs more than the bottom shelf, for example.
- propogandist 4y ago
  it’s more intricate than this. There is store shelf specific plans to define how inventory should be stocked at the SKU level on a given shelf. The distance between the price tags determine the actual shelf space facings usually, in addition to end-caps, which are very premium spaces. Most large grocers outsource all of this management to intermediary firms that “manage” shelf space for chains, selling and updating their retail merchandising based on marketing campaigns and sales data. You may find good pricing on brands/products on the lowest shelf, as they tend to be smaller firms that compete with the large players that pay premium for shelf-space, which is sustained by higher pricing.

by JCM9 4y ago

tnel77 4y ago

I worked at a Kroger in high school and I learned this fact then. A lady was assembling a big display for s’mores supplies (Hershey’s, Reese’s, brand name marshmallows, and some graham crackers). They paid for a premium spot in the store right next to the checkout lanes since it was near Fourth of July and they wanted to maximize sales. Even the placement on store shelves is paid for. The prime shelf space costs more than the bottom shelf, for example.

propogandist 4y ago
it’s more intricate than this. There is store shelf specific plans to define how inventory should be stocked at the SKU level on a given shelf. The distance between the price tags determine the actual shelf space facings usually, in addition to end-caps, which are very premium spaces. Most large grocers outsource all of this management to intermediary firms that “manage” shelf space for chains, selling and updating their retail merchandising based on marketing campaigns and sales data. You may find good pricing on brands/products on the lowest shelf, as they tend to be smaller firms that compete with the large players that pay premium for shelf-space, which is sustained by higher pricing.